Media Relations Specialist
Job Description
Leave the PR agency grind behind to be a media relations specialist with Practice Fusion, the fastest growing Electronic Medical Record (EMR) company in the US. Our free, web-based EMR system replaces paper charts in small medical practices across the country and has created nothing short of a revolution in healthcare. We're an enthusiastic 75 person start-up; backed by Founder's Fund and Peter Thiel, passionate about making healthcare safer, developing new technology and empowering patients. Use your talents to promote the stories of the 80,000 medical professionals and 10 million patients in our community. Our doctors, nurses, medical practices and patients are waiting for you!
About our media team
- We're devoted to helping reporters craft quality, creative stories
- The founder of HARO said "Reporter just emailed me that you sent her one of the best, most succinct pitches she'd ever received on HARO. Well done."
- CNNMoney called us "the next tech goldmine" and Fast Company said we're "one of the most exciting game changers I can imagine."
- Check us out on Twitter at @PFpresscenter and @EHRgeek
- Meet our users at www.practicefusion.com/community
Responsibilities
- Build and maintain relationships with reporters
- Pitch stories to media in the healthcare, technology, consumer and business beats
- Draft and send press releases (PR Newswire) and email pitches (ExactTarget)
- Manage media events and other creative outreach strategies
- Connect with reporters using social media
- Report on media mentions and track trends (Meltwater)
- Coordinate interviews with our senior executives, doctors and patients
- Work closely with the Director of Communications
- Work with internal teams including other media specialists
- Travel a few times a year for events and media tours
Required Qualifications
- 4+ years experience working with a PR agency or corporate media relations team
- Strong phone presence
- Typo-free writing skills
- Motivated, enthusiastic, clever
- Eye for a story
- Responsive and organized
- Local (SF Bay Area)
Bonus Qualifications
- Experience in the healthcare or health IT sector
- Experience working as a journalist
- Experience working in New York